Penny Arcade Expo East (March 26-28) is right around the corner! Well, actually, it's more like two corners: February and most of March.
News Blips:

Joystiq reports that PAX East is already expecting over 60,000 people. Robert Khoo, the president of operations and biz dev for Penny Arcade, Inc., said that he couldn't release official numbers until after the show, but he anticipates the attendance to be bigger than PAX 2009 in Seattle, which sold out at 60,750 people. We expect the organizers for PAX's East Coast debut to make an announcement later this week that less than 1,000 three-day badges are still available for purchase. If you plan on hitting up the Bitmob Community Meet-Up: PAX East and don't have your badge yet, you might want to jump on that.
Electronic Arts's Dante's Inferno Super Bowl commercial wants you to go to hell know that "hell awaits." It turns out that CBS, who broadcasts the big game, deemed the hell-centric video game's original motto to be too provocative. Considering the $2.6 million price for a 30-second ad during the Super Bowl, EA would be playing things understandably safe by going with the less-damning tagline. Rejected alternatives include "go to heck" and "go to H-E-double-hockey-sticks." [AdweekMedia]
The Behmoth and their fans raised over $31,000 for Haiti between January 20 and January 24. We reported earlier that The Behemoth employees would match the funds raised by the sales of Alien Hominid HD and Castle Crashers DLC and donate all of the proceeds to the Haiti relief effort. Now they're extending the fundraiser until they reach at least $50,000 ($25,000 from gamers, $25,000 from the employees). If you have these games on the Xbox 360 and have yet to pick up the DLC, why not chip in? [The Behemoth]
Microsoft's Game Room is now rated E10+ by the ESRB, which is more efficient (and cost-effective) than rating each arcade classic individually. Speaking to Gamer Bytes, a Microsoft representative said that they have no interest in releasing Teen- and Mature-rated games for their upcoming virtual-arcade service. Why do I get the feeling that if Microsoft made an Adult Game Room, many casual gamers (and the media) would get the wrong idea about it?
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