As Justin points out, shooters tend to sell really well and it's rare that they try to do something useful with that position. It's a shame that so few triple-A games really try to push the medium in ways that could help those who love it so much.

I've been thinking a lot about the sexism and bigotry in video games that has been popping up in the news, lately.
You can't swing a dead cat nowadays without hitting some kind of cookie-cutter war-based first-person shooter. Whether they're space marines, colonial marines or United States Marines, the armed forces are very popular in video games today, and it doesn't take rocket science to explain why: They bring in tons of money. If they didn't, we wouldn't be inundated with a new Call of Duty, Medal of Honor, Halo or Battlefield nearly every single year.
But, if my word isn’t enough to convince you, the ESA recently released their 2012 report of the video game industry, and of the 20 most popular console games of 2011, four of them (that's 20 percent) were war-based shooters -- all of which were in the top 10 for the year. With Call of Duty: Modern Warfare 3 sitting pretty in first, Battlefield 3 in fifth, Black Ops in sixth and Gears of War 3 in eighth, that genre commands the top of the list with sports, dance, and adventure games sprinkled in between.
Now, numbers are never set in stone, and even developers realize that sales can change in an instant. But, when you consider the demographics of gaming, there's a comfort zone for the makers of these games. The ESA report says that 53 percent of gamers out there last year were male, whereas 47 percent were female. I worry that the developers out there rely too much on that (barely) larger majority for easy mass appeal.
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